Articlesof General Interest

By Chi Chi Okezie

Networking is now becoming an art, skill and ability that professionals, students and entrepreneurs alike are developing for success in every area of their lives. There are many definitions of networking and it can be used for several business practices. But, in order to make the most of your networking endeavors, it is extremely important to know the principles of networking. These principles are the foundation of a healthy and balanced networking lifestyle.


Listed below are five essential points of networking that will create a great opportunity for any business professional, student or entrepreneur.

#1 Network with Purpose.

Before you sign up or RSVP for your next networking event, closely evaluate your purpose for attending or participating in the event. Make an outline of goals and what you hope to accomplish. Your goals may not be achieved at that particular event, but it could be a stepping stone or pathway to reach your networking success.

#2 Network with Passion.

Networking only works when you are serious about your mission and endeavors. Network with enthusiasm and excitement. Be professional and happy about your work, company, position, skills, interests, etc. An important part of networking with passion is being prepared for your networking events. You should attend events on time, properly dressed and with plenty of business cards.

#3 Network with Commitment.

The best results for networking is to stay consistent with your networking endeavors. Always show up to events and stay constant in your networking practices. Learn to develop a great 30 second speech and use etiquette to create a great first impression. Make the most of all your networking events or meeting and make sure to follow up with referrals and potential clients and customers. Your commitment will only add to your credibility.

#4 Network with Sincerity.

Use your soft skills to build lasting and strong business relationships. Networking with sincerity opens the doors for business. People are more like to trust and refer you if you are sincere and have a good character or persona. Sincerity includes being genuine, honest, friendly and giving. It can also boost your professionalism and create a good image for you and your company.

#5 Network with Understanding.

When you are networking and meeting new people, understand that you are creating connections that can affect the way you do business. Being sensitive to the needs of others is extremely important for any business professional, student or entrepreneur. While networking, it is important to pay attention to detail, listen closely, share resources and make yourself available for business.

Chi Chi Okezie is owner/producer of SIMPLEnetworking, LLC in Metro-Atlanta, GA. Newly published author of "SIMPLEnetworking: Creating Opportunities 

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